James S. Ilardi, CMRS
Chief Executive Officer, Founder

James S. Ilardi is the CEO and Founder of The Fresh Air Group. For over 10 years, he has been a passionate advocate for accountability and integrity in the water and mold remediation industry. He was one of the first individuals to receive the designation of Certified Microbial Remediation Supervisor and has been a leader with a proven track record since the establishment of the professional microbial remediation industry in Central Florida.

In 2006, Jim served as Chairman of the Florida Coalition on Healthy Indoor Environments, leading a joint effort among national IAQ organizations to pass a Florida law protecting the indoor environmental rights of the general public by requiring remediation companies to carry insurance.

Jim's leadership has been instrumental in establishing what makes The Fresh Air Group unique. The Fresh Air Group manages all facets of water, mold, fire and asbestos restoration with a one-touch approach, including management and occupant interaction and project updates with our proprietary Fresh Air Portal -- the only client documentation system of its kind in the business. Accountability is assured, as third-party assessment companies determine the work scope, and The Fresh Air Group offers project warranties on all work.

Jim is a member of the American IAQ Council, IAQA and IICRC. He holds an Industry CMRS and certification from the 2001 Symposium in Washington State. Jim is married with two children and enjoys fishing and target practice shooting

Joe Fazio
Senior Vice President - Sales & Marketing

Senior Vice President Joe Fazio oversees all aspects of sales and marketing within The Fresh Air Group and is the main point of contact for new business. He is responsible for brand communication and the development of relationships in three key sectors: Multi-Family/Timeshare Living, Healthcare, and Educational.

He leads the effort to identify clients and provide the consistently high quality of service on all Fresh Air restoration projects nationwide. His team manages all events from initial response to completion.

Prior to joining The Fresh Air Group, Joe was a National Sales Executive with Marubeni America Corp, managing an equipment lease portfolio in excess of $20 million. In addition, Joe spent twelve years with Hallmark Cards as a Regional Account Manager.

Joe is a member of multiple chapters of Community Association Institute (CAI) and is very involved in local outreach projects at his church. He holds a Management degree from the University of Notre Dame's Mendoza School of Business and is a member of the ND Monogram Club as a former Irish football player.

Joe is married with three children and enjoys traveling, snow skiing and fishing.

Jim Boccher
Vice President - Business Development

Vice President Jim Boccher is responsible for leading the Fresh Air Group’s team of account executives and developing new business relationships.

Jim comes to the Fresh Air Group from the multi-family housing industry serving as Senior Vice President with McKinley Inc since 2006 where he specialized in the turnaround and value creation of distressed residential real estate. He was the executive in charge of a 76 acre, 1,103 unit community in Jacksonville, Florida for the client Freddie Mac as well as the stabilization and value creation of two high rise apartment buildings in Chicago for another client. By quickly stabilizing assets and implementing a strategic restoration and marketing plan, Jim was able to successfully achieve the clients’ objectives in less than half the anticipated time while containing costs below budget.

Prior to this, he served as a Therapeutic Specialty Representative with Pfizer Inc and was a member of the Vice President’s Cabinet.

Jim also brings an extensive background in coaching and development.

Jim is a member of The Salvation Army of Orlando Advisory Board and serves on the Salvation Army’s Property Committee.

Jim is married with one son and enjoys spending time with his family, reading and golf.

Consultants and Advisors

Rick Strombeck
Acting CFO

Rick Strombeck, CPA formed Strombeck Consulting as a consulting and CPA firm. The firm has offices in Orlando, Tampa and Lakeland and over five hundred businesses as clients.

With his 30 years of consulting and accounting experience, Rick advises clients on the financial and accounting complexities normally handled by a CFO, plus issues such as personnel, risk management, acquisitions, goal setting and strategic planning and repositioning. He serves his clients as their profitability coach and primary business advisor.

Rick graduated Summa Cum Laude from Oral Roberts University in Tulsa Oklahoma in 1979 and worked for the CPA firm Arthur Anderson. Subsequently, he worked in private industry as a Controller, CFO, and General Manager.

Mary Tomlinson
Marketing Advisor

Mary Tomlinson is President of On-Purpose Partners, specializing in marketing and customer service consulting, facilitation and executive coaching and workshops.

Mary spent 18 years at the Walt Disney Company as an executive in marketing and a general manager. As Director of Marketing, she developed brand positioning for Walt Disney World parks and resorts. She served as Director of the former Disney Institute, a 585-room resort hotel and learning center with 800 employees and a $65 million budget. She was the Business Director of Disney's internal advertising agency managing 5,000 projects with a $130 million budget.

She is a member of ASTD and the Women's Leadership Network and serves on the boards of J4 Leaders and UCF Small Business Development's Advisory Board Council.

Larry B. Smith

Larry B. Smith, is a professional Business and Life Coach with over 3 decades of business experience from small business ventures to working with Fortune 500 companies and his passion is helping people realize their potential in life and business.

He is President of the Performance Coaching Gym, LLC - a professional business and life coaching practice affiliated with the Rainforest Business Institute.

Larry is also Owner of Life Communications focused on coaching, publishing and radio syndication. He co-created one of the largest specialty counseling practices of its kind in the United States and his Life Communications Company now syndicates radio programming on over 800 broadcast facilities worldwide.

He holds a Business and Marketing degree from Florida State University, Sales and Marketing Training from the NCR Sales Institute, and received Life and Business Coach training from the Institute for Life Coach Training.

He enjoys walking, hiking, biking, reading and travel… and encouraging people to be their very best… personally and professionally.

Mark Carbone

Mark Carbone is a technology builder and CEO of XE Corporation, an award winning enterprise software firm where he created the first business management engine for entrepreneurs -- XE-700. His company also creates mobile apps for iPhone, Android, Blackberry, and social networks for companies in multiple industries including - Subway, SunTrust Bank, and Mears Transportation.

He also serves as CTO for Kingdom Racing, an Indy Car racing team where his technology helps the team do more with less. In addition, he helps companies build their social media strategy (Twitter, Facebook, Ning, YouTube) from movie companies to national leadership organizations.

He received his MBA from Rollins College in Strategy and Finance. He was founding editor of the Rollins Business Journal, and served on the alumni board for seven years. He's a graduate of Lifework Leadership, member of C12 and was nominated for most influential businessman of 2007 by the Orlando Business Journal.